What we do
4 levers, one team.
No juggling multiple agencies. One brief, one team.
Sound familiar?
You're in the right place if…
You're launching in a new market
You have no contacts on the ground and no visibility into the local creator scene or the country's culture.
You're allocating an influencer budget
You're not sure how to split it between KOCs and KOLs.
You're looking for educational creators
From home renovation and parenting to geopolitics, and much more.
You need UGC
500+ UGC creators available in 8+ countries.
Our process
From brief to first post live.
Scoping
A first conversation by email, or a video call if you prefer. Market, product, goal, budget: you get an honest take on what's feasible.
Selection
We send you a list of targeted creators, their audience data, and activation costs. You approve it line by line.
Production
Negotiation, briefs, content approval. You have a say at every step.
Go-live and reporting
Coordinated go-live, then a full performance report: reach, engagement, cost per view.

Lumera
Lumera in numbers.
Lumera was founded in 2022 with one goal: putting content creators in the spotlight and helping them grow on social media.
Years of growth since, and the same focus: sharing know-how, knowledge and skills, from travel destinations to everyday tips.
to get a first shortlist of creators in a new market
campaigns delivered across Europe since Lumera was founded
creators represented by the agency
years specializing in educational content
Testimonials
What our partners say.
Feedback from clients and creators who share our values.
FAQ
Questions brands ask us before signing.
All of Europe. We open new markets regularly: tell us which one you're targeting and we'll send you a first shortlist of creators within 48 hours.
It depends on the service. A UGC or KOC project can start with a modest budget, while a campaign in a new market needs more to deliver reliable results. Tell us your budget and we'll be straight about what it can achieve.
You get a first shortlist of creators within 48 hours. After that, it depends on the project: a story with no product seeding can go live within a week, while a dedicated YouTube video with product shipping takes closer to a month. We agree on the timeline together from day one.
Whatever suits you: a kickoff call to scope the project if you'd like, or everything in writing. You talk directly with our team on WhatsApp or by email, and get regular updates as your campaign progresses.
End to end. Contracts, usage rights, exclusivity clauses and mandatory ad disclosures are all on us, with usage periods negotiated with each creator.
Yes, if you plan for it. Paid usage rights aren't included by default: they're negotiated with each creator, ideally upfront. Once granted, you can run the content as paid social for the agreed period.















































