https://vz-8385121c-dd4.b-cdn.net/e2f8ad8d-1e2a-4036-997f-093d79a5cd87/play_720p.mp4
MOVA: 2026 UGC program
Shooting ad creative once doesn't solve anything: you need to keep producing. Lumera runs an ongoing UGC pipeline for MOVA, in waves, across several markets.
sector
Smart home & robotics
period
2026
creators
No items to display.
platforms
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challenge
MOVA needs a steady flow of ad creative across several markets. One batch of videos isn't enough: creative fatigues, products change and key sales moments keep coming.
The real need wasn't just videos, but a reliable production cadence.
01
Keep ad campaigns fed
Fresh content delivered at the pace of media needs, not in one drop.
02
Stay agile
Waves launched throughout the year, ready to go live within a few weeks.
03
Test different angles
Different profiles and scenarios, giving a real choice of hooks when editing the ads.
approach
13 creators shot 32 videos across 2 waves, with a lean format of 2 videos per creator. Lumera handled sourcing, briefs, shoot follow-up and content delivery.
https://vz-8385121c-dd4.b-cdn.net/351b69fe-da71-4b5f-a218-836e10a39bce/play_720p.mp4
https://vz-8385121c-dd4.b-cdn.net/7b0197c3-fc52-431e-b571-6528b0b7fa9e/play_720p.mp4
https://vz-8385121c-dd4.b-cdn.net/2dd26b8a-7152-4669-bf11-bbf39ec13a09/play_720p.mp4
https://vz-8385121c-dd4.b-cdn.net/e2f8ad8d-1e2a-4036-997f-093d79a5cd87/play_720p.mp4
https://vz-8385121c-dd4.b-cdn.net/d0fb68ec-85f2-4d1a-8fdc-10b324015b24/play_720p.mp4
https://vz-8385121c-dd4.b-cdn.net/bb296f7a-726d-400b-8565-329cedc8efeb/play_720p.mp4
results
32
UGC videos
13
Creators involved
2
Production waves
anthbot-youtube-instagram-influencer-program
Smart home & robotics
FR 🇫🇷
KOL
dji-multi-product-influencer-program-power-osmo-romo
Smart home & robotics
FR 🇫🇷
KOL
dreame-european-creator-event-chateau-de-chantilly
Smart home & robotics
BNL 🇧🇪
ES 🇪🇸
FR 🇫🇷
IT 🇮🇹
UK 🇬🇧
KOC
dreame-multi-market-micro-influencer-program-koc
Smart home & robotics
IT 🇮🇹
ES 🇪🇸
FR 🇫🇷
DE 🇩🇪
UK 🇬🇧
KOC
dreame-continuous-multi-product-influencer-program
Smart home & robotics
FR 🇫🇷
KOL
dreame-beauty-ugc-program-2026
Beauty & personal care
DE 🇩🇪
FR 🇫🇷
IT 🇮🇹
UK 🇬🇧
UGC
emma-sleep-continuous-influencer-program
Home & bedding
FR 🇫🇷
KOL
ezviz-creator-program-connected-home-security
Smart home & robotics
FR 🇫🇷
KOL
freedom24-long-term-influencer-partnership
Finance
FR 🇫🇷
KOL
holy-youtube-instagram-influencer-program
Food & beverage
FR 🇫🇷
KOL
holzkern-youtube-influencer-program
Fashion & accessories
FR 🇫🇷
KOL
jackery-youtube-instagram-influencer-program
Energy & solar
FR 🇫🇷
KOL
jow-creators-simplifying-everyday-groceries-and-meals
Food & beverage
FR 🇫🇷
KOL
lidl-parkside-everyday-products-influencer-program
Retail
FR 🇫🇷
KOL
mova-n1-s70-ultra-roller-micro-influencer-campaign
Smart home & robotics
FR 🇫🇷
KOC
mova-benelux-influencer-campaign-v50-ultra-complete
Smart home & robotics
BNL 🇧🇪
KOL
mova-ugc-program-2026
Smart home & robotics
DE 🇩🇪
FR 🇫🇷
UGC
casino-partouche-multi-venue-micro-influencer-campaign
Leisure & events
FR 🇫🇷
KOC
prison-island-national-micro-influencer-campaign
Leisure & events
FR 🇫🇷
KOC
shokz-opendots-micro-influencer-campaign
Audio & tech
FR 🇫🇷
KOC
shokz-ugc-program-2025-2026
Audio & tech
DE 🇩🇪
ES 🇪🇸
FR 🇫🇷
UK 🇬🇧
UGC
shokz-youtube-instagram-influencer-program
Audio & tech
FR 🇫🇷
KOL
sunday-music-festival-multi-edition-influencer-campaign
Leisure & events
FR 🇫🇷
KOC
surfshark-incogni-youtube-tiktok-influencer-program
Cybersecurity
FR 🇫🇷
KOL
typology-skincare-influencer-program
Beauty & personal care
FR 🇫🇷
KOL
zendure-youtube-instagram-influencer-program
Energy & solar
FR 🇫🇷
KOL